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Free shipping over ₹2,499New drop live nowLimited runs15-day easy returnsCash on deliveryMade in KolkataFree shipping over ₹2,499New drop live nowLimited runs15-day easy returnsCash on deliveryMade in Kolkata

Pricing & sizing

One price. We can show you where it goes.

We do not run seasonal sales, because we do not inflate the price first. Here is the full list, plus the measurements behind every size.

Where your money goes

Roughly, on a ₹3,450 overshirt.

These are approximate and vary by style — outerwear carries more fabric cost, jersey carries more sewing. But the shape holds across the range, and margin is always the smallest slice.

A conventional retail markup would put margin somewhere between 50% and 70%. Ours sits at 8% because we sell direct and we do not carry unsold stock.

Fabric and trims
38%
Cutting and sewing
26%
Shipping and packaging
8%
Repairs reserve
4%
Running the business
16%
Margin
8%

The full list

Every style and what it costs.

01

Shirting

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02

Knitwear

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03

Denim

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04

Outerwear

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05

Tees & Jersey

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06

Accessories

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Size guide

Measured flat, in centimetres.

These are body measurements, not garment measurements. Our regular fit adds roughly 10 cm of ease at the chest; the boxy fits add closer to 18 cm. If you are between sizes on a boxy style, size down.

SizeChest (cm)Waist (cm)Back length (cm)
XS86–9171–7668
S91–9776–8170
M97–10281–8672
L102–10786–9474
XL107–11494–10276
XXL114–122102–11078

Denim is sized by waist in inches and runs true. Jeans are cut with no stretch, so if you are between waist sizes, take the larger one — they will not give.